At the heart of Lü lies an unshakeable mission:
to create magical moments of learning.
The intense desire to stand out from the crowd and leave an indelible mark on teachers, students, and beyond is deeply rooted in our DNA, because our goal is to improve overall child development.
Our journey began in 2019
Introspection led us to question our identity, seeking to give a deeper meaning to our business. From this process, a clear social impact mission was forged. Beyond creating exceptional learning experiences, we aspire to inspire and equip educators to unleash the full potential of every child. This bold vision, supported by our corporate values, naturally led us to pursue B Corp certification.
NOW
We're a B Corp company
This certification marks the start of our ongoing commitment to significantly contribute to society and the environment alike while leaving a lasting positive impact on students and teachers around the world. It embodies our culture of impact and our relentless quest for improvement, paving the way for a future where every moment in the classroom is meaningful.
For us, B Corp certification isn’t just a form of recognition, but also a gateway to a community of organizations that share our values. It’s about joining a network where business ethics, sustainability, and social impact intersect to form a synergy of companies committed to redefining what it means to succeed as a business.
Our path to certification
Our path to certification
Our path to certification
Our path to certification
Our path to certification
Score d’impact global B Corp
Score d’impact global B Corp
Score d’impact global B Corp
Score d’impact global B Corp
Score d’impact global B Corp
92
Overall B Impact Score
Overall B Impact Score
Overall B Impact Score
Overall B Impact Score
Overall B Impact Score
We have set up four committees to support our ambitions and allow us to achieve certification and reach the objectives we have set ourselves.
Supported by their members, our CSR ambassadors, the committees act as pillars to improve our responsibility in numerous areas.
Environment Committee
The Environment Committee is dedicated to initiatives that have a positive impact on the environment. This includes an environmental policy, calculating our GHG emissions when we travel, weighing our waste, optimizing recycling processes, and managing dangerous waste and supplies.
EDI committee
The EDI committee strives to make Lü a caring and inclusive workplace by confronting stereotypes, prejudices, and unconscious biases and implementing initiatives that promote equity, diversity, and inclusion.
Community Committee
The Community Committee is responsible for setting up volunteer initiatives in the community and structuring the donation process.
Wellness Committee
The Wellness Committee’s mission is to implement initiatives that benefit our employees’ health, safety, and overall well-being.
Beyond certification, this journey symbolizes our commitment to a corporate philosophy based on greater, ongoing social responsibility.
We would also like to express our gratitude to the people at Boite Pac, key players in our success, for their guidance and support throughout our certification process.
Looking to the future
For Lü, obtaining B Corp certification isn’t the finish line. In fact, it’s just the start of our journey. Our commitment to continuous improvement is reflected in our determination to double down on our efforts in the areas we’ve identified as needing improvement.
By fully embracing our B Corp status, we see this certification as a call to action, an opportunity to deepen our positive impact and reinforce our commitment to sustainability.
